MAke me faymous

bridging ARENAS and industries, connecting experts across categories, and delivering world-class strategy to build partnerships and elevate brands — all with a personalized touch.

Below are the different ways I can help make you or your brand Faymous. We’ll typically start with an initial consultation, which you can sign up for under “Book A Call,” and then design a customized proposal based on your bespoke needs.

BRAND SNAPSHOT

My signature Brand Snapshot service will give you an overview of how your brand appears from the consumer’s point of view. After all, your brand isn’t what you say it is — it’s what they say it is.

What are the different ways potential clients find you? What are the paid, owned, and earned channels of your business? If you have no idea what that even means, no problem — that’s where I come in. Together, we’re going to look at the properties you own (website, social media, newsletter), everything you pay for (professional development, conferences, advertising), and your earned accolades (PR, word of mouth).

Package includes:

  • Three sessions, each running up to 90 minutes

  • SWOT Analysis (Strengths, Weaknesses, Opportunities, Threats)

  • Macro Trends (Broader cultural context)

  • Micro Trends (Industry-specific insights)

BRAND ASSESSMENT

An intensive investigation into the very nature of your brand. This in-depth offering builds on the insights from your Brand Snapshot findings, and delves into the inner workings of what makes your brand tick.

This is for the entrepreneur who understands the need to reconsider new perspectives at various stages of the brand’s growth through the lens of a creative, MBA-trained brand-builder and fayme-maker.

Package includes:

  • Six sessions, each running up to 90 minutes

  • Action plan based on SWOT analysis

  • Competitive Landscape Analysis (Category positioning)

  • Brand Elevator Pitch (Differentiation)

  • Brand Vision Bible (Company Mission)

BRAND mission

Sometimes things needs to be stirred, not shaken — and other times shaken to their core. My job is to help you figure out the right move.

Working on a new launch? Dealing with a challenging transition? Need strategic guidance? This special operation service is available only to clients who have completed the Brand Snapshot and Brand Assessment.

Package is dependent upon project scope and timeline, and includes:

  • Detailed business brief that provides a powerful roadmap for both creative and financial success

BRAND revolution

Your brand is ready to explore uncharted territory and soar to new heights. With this level of support, you'll have everything you need to make that happen.

This pioneering service is available only to clients who have completed the Brand Snapshot and Brand Assessment.

Package is dependent upon project scope and timeline, and includes:

  • Strategic partnership opportunities reserved for retainer clients

  • Support connecting you with your target demographic and cultivating your loyal community

  • Examination of ways to optimize your existing revenue as well as a probe into new revenue streams

  • 2 monthly check-in calls/Zoom meetings to keep you on course and moving forward

  • Ongoing email/text support

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